A newcomer in the home remodeling business, G.B. needed to stand out in the busy field of New Jersey contractors. The brand needed a bright and attractive identity that would grab the attention of homeowners and make them feel good about the services provided.
To help launch the brand, SAM developed a logo system that spoke to the offered services in a clever way, and extended the look & feel across a range of materials. We sought to provide a 360-degree brand experience that reflected the trust, friendliness, and quality G.B. Remodeling continues to offer.